Cookie Policy
Last updated 8 October 2026
The short version
We use Google Analytics and Google Ads cookies to see how people find and use this site, and whether our ads lead to trial bookings. We don't use them to build profiles for anyone else, and we don't sell data.
Cookies and browser storage on this site
| Name | Set by | What it does | How long |
|---|---|---|---|
_ga, _ga_* |
Google Analytics | Distinguishes visitors and sessions so we can count visits and see which pages are useful | Up to 2 years |
_gcl_au and related _gcl_* |
Google Ads | Links a visit from one of our ads to a trial booking or enquiry, so we can tell which ads work | Up to 90 days |
shbjj-principles-read |
This site (local storage) | Remembers which of the 15 Principles articles you've read. It never leaves your device. | Until you clear your browser data |
When you tap to contact us on WhatsApp, by phone or by email, we record that as a "lead" in Google Analytics. This records the contact-link click, not the contents of your message or a confirmed booking.
Opting out
- Install Google's Analytics opt-out browser add-on.
- Manage ad personalisation in your Google ad settings.
- Block or clear cookies in your browser settings. The site works fully without them.
Embedded videos
Some pages include a video from YouTube or Vimeo. Nothing loads from those services until you press play. When you do, the player is loaded from YouTube's privacy-enhanced domain (youtube-nocookie.com) or from Vimeo with its "do not track" setting, and the provider's own privacy policy applies to that video.
Links to other sites
Links to WhatsApp, Instagram, Facebook, Google Maps and the app stores take you to those services, which set their own cookies under their own policies.
Changes
If we change what we store in your browser, we'll update this page first. Questions? Email info@shbjjhk.com. See also our Privacy Policy.